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76
Consolidated Financial Analysis
Foodservice sales per concept were distributed
as follows:
In the two markets where we operate sales
fell sharply, but with different trending signals.
In Portugal there was an accelerated drop in
sales throughout the year, while in Spain this
tendency slowed in the two last quarters.
In Portugal, sales not including extraordinary
events fell by 7.9%:
• Shopping centres recorded steep drops in
traffic and foodservice sales, especially in
the third and fourth quarters;
• The introduction of tolls and successive
increases in petrol prices had a strong
negative impact on traffic and consequently
on foodservice sales at service stations;
• Less impact from reduced foodservice
consumption on the counter brands: KFC,
Burger King and Pans;
• More positive performance of Pizza Hut
home delivery helped counter the brand’s
reduced sales;
• Pasta Caffé was recovering shares up to
mid-year, but this trend was reversed as
the economic situation worsened and at
the end of the year it was the most affected
brand;
Sales
Euro
million
% Ch
11/10
Pizza Hut
60,45 -6.5%
Pans/Bocatta
20,81 -5.4%
KFC
9,73 0.7%
Burger King
22,63 -5.0%
Pasta Caffé (Portugal)
6,40 -9.8%
Ò Kilo
4,33 -14.6%
Quiosques
2,63 -10.8%
Cafetarias
5,52 -22.6%
Flor d' Oliveira
0,43 -5.9%
Catering
4,89 -31.6%
Concessions and Others
8,15 -5.0%
Portugal
145,97 -7.9%
Pizza Móvil
13,76 -5.4%
Pasta Caffé (Espanha)
1,40 -29.2%
Burger King Espanha
29,46 -5.8%
Spain
44,62 -6.7%
Total without RiR
2010
190,59 -7.6%
Total Sales
Restaurants
190,59 -8.1%