IBERSOL | 2016 Annual Report - page 17

ANNUAL REPORT 2016
The best way of being prepared for
the future is to concentrate all our
imagination and enthusiasm on
the present. That is why, when we
defend the Group’s commitment to
sustainability throughout all levels of
the organisation, we are preparing
daily for our collective future.
It was this hallmark of responsibi-
lity that enabled us to overcome the
economy’s period of contraction and
come out of it even stronger and
more robust in our processes and
our convictions. That is how we ma-
naged to achieve the growth strategy,
both nationally and internationally.
Nothing was by chance or reactive,
and even when reacting, we had to
do so by anticipating scenarios and
results. We therefore made ready for
the transformations we implemen-
ted in the brands, in the Group and
in our procedures. We continued on
with an ambitious programme for
refurbishments and openings, and
identified the means of growing in-
ternationally, selectively, and produ-
cing synergies, and that is why we
completed the acquisition of the Eat
Out Group.
This acquisition has made us stronger,
more encompassing, and through
our own merit we earned the status
of a major modern restaurant player
in the Iberian Peninsula.
We continue to anticipate challenges,
to study the market and implement
solutions, and that is why we are a
benchmark Group.
We are a source of confidence for our
stakeholders and want to continue
on the path of success and solidity
that is characteristic of us, defending
the Group’s operation, its brands,
employment, the relationship with
our Customers and value-creation,
always acting with discipline and
persistence, every day, whether in
Portugal, Spain or Angola.
Message from the Chairman of the Board of Directors
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