IBERSOL | 2016 Annual Report - page 63

ANNUAL REPORT 2016
The Dehesa de Santamaría brand was created in 1998 in Mérida, having
begun its expansion through the franchise system in 2001. In order to give
the brand a new lease of life, in 2006 it became part of the Eat Out Group.
During 2016, the brand was renewed, and is now SANTAMARÍA, a Spanish
tavern with a renewed tradition, with all the usual culture and customs but
adapted to current times, the ideal place to go with friends and all the family.
It has an offer based on dishes made with local products and for sharing,
along with many other culinary options. Since its creation, SANTAMARÍA has
evolved to now include a multi-offer format, which is able to cover all types
of meals (breakfast, lunch, tea and dinner), enabling our customers to enjoy
good food and good drinks.
The brand ended 2016 with a total of 36 restaurants in Spain, all of which
are franchised. In addition, it also has 8 owned restaurants in the Spanish
Travel segment, present in the Barcelona, Menorca, Málaga and Fuerteven-
tura airports.
SPAIN
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