IBERSOL | Annual Report and Consolidated Accounts 2015 - page 60

Restaurants
new design, layout and new technological functions are the driving
force of this programme and were meant to accompany current
consumers, given that the digital world and the social networks
are increasingly present in the consumption experience and in their
relationship with the brand. In 2015 the brand also opened three
new units located in Alverca, Vila do Conde e Av. General Roçadas
(Lisbon).
Regarding employee training and certification, Pizza Hut maintained
its focus on continuous training and enhancing teams’ value through
the digital training platform in an e-learning environment, a pioneer in
the restaurantmarket in Portugal. This digital tool involves employees
more, making the training process more responsive, interactive and
effective, thus contributing to the improvement of customer service.
In 2015, the certification in internal processes in the APCER ISO
2200 standard of the units of Foz, Norteshopping, Antas Dolce
Vita, Colombo andMatosinhos was maintained, which demonstrates
the care and demands of the team to guarantee food safety for its
consumers.
The brand targeted the youthmarket once again at the Nós Alive and
Marés Vivas summer festivals through the mobile unit. It was also
themain sponsor of the SkyforAll event organized by the Portuguese
58
1...,50,51,52,53,54,55,56,57,58,59 61,62,63,64,65,66,67,68,69,70,...288
Powered by FlippingBook